Today, on the occasion of the International Roundtable on
Sustainability organized by CNM, it unveiled CameLuxe, a particular form of
padding obtained from the recovery of camel fabrics.
A complex process where the surpluses deriving from the
process of cutting the camel fabrics of the legendary coats (and not only) are
recovered and reused to create a thermal insulator, a padding capable of
retaining the same properties of virgin materials, without the need for a
further consumption of raw materials.
All in a precise and sustainable perspective, especially at
a time when more eco-friendly clothing options are needed than those proposed
by the fast fashion industry. This is an objective that can be achieved with a
production cycle based on Circular Economy models: upcycling is a big step
forward in this direction, in short.
Upcycling is a neologism that combines two concepts that do
not always go hand in hand: on the one hand, the idea of recycling; and, on the
other hand, the idea of improvement and quality (even if waste materials are
used),
CameLuxe is created in three phases: first, the recovered
materials are collected and selected in our factories in Italy; second, a
mechanical process transforms them into very fine fibers; finally, the fibers
are mixed with recycled polyester, creating a high-performance insulating
material, ready to be worked to give shape to the padding .
This process, for which a patents application has been
filed, allows to create a highly resilient product, with extraordinary
characteristics of elasticity and resistance, and with a great thermal
insulation capacity .
Made with a less impactful process in terms of energy
consumption, waste production, use of water and CO2 emissions, CameLuxe
represents a new frontier, giving new life to precious materials otherwise
discarded
This project is developed under the aegis of the Global
Recycling Standard, a certification promoted by Textile Exchange, a non-profit organization
that has been supporting the responsible and sustainable development of
products in the textile industry for over 15 years, and by ICEA, a national
institute without ends. profit that certifies that companies operate in line
with sustainable standards for the environment and for people.